What Business is Zara In?’
Case Analysis – What Business is Zara In?’, in no more than 3000 words present your answer in a professional manner using a formal report format consisting of the following components in the following order: cover page, one – page executive summa ry that represents the “report in short” (i.e. summarizes all the major and most important minor issues and recommendations), table of contents, introduction, body (including analyses, recommendations, implementation plan, action plan), conclusion, appendi ces/exhibits, and references/bibliography. Present the contents of the report in a well – written manner that reflects an appropriate tone for the receivers of the report. This case has been written and designed for you to analyze and understand the differe nt business models which are present in an industry, along with the notion of disruptive business models. Your analysis should include an analysis of disruptive business models. You should use examples of companies that have introduced disruptive business models that have changed industries. A description the traditional fashion industry model should be included. You can use Gap Inc. approach to the apparel manufacturing and retail business as an example of the traditional fashion industry. You will need to analyse these two approaches and describe how Zara effectively manages the core risks inherent in this industry much better than the traditional business model. Discuss why Zara’s approach is disruptive to the other industry competitors. Answer the questi on – What Business is Zara In? This is a simple two – word answer. The body of all reports must use 1½ line spacing with 12-point fonts

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