What are the key strategic issues the company is facing ?

Topic: -What are the key strategic issues the company is facing ?

-What strategies do you recommend to address these issues ? -Your answers must be supplemented with the relevant theory(Please reference my ppt ) -Identify and justify two key strategic issues (KSIs)– One Short term and One long term issues -Recommend two strategic options – short and long term -Justify these by using SAF criteria for each identify and justify two KEY issues ‘one short-term and one long-term (based on the case study that i’ve uploaded) -In the answer, do not need to repeat the case information, just answer the question based on theory. Like MBV, RMV (see my ppt references) -Case date information -No need to update the case -If you use any outside the case info please cite it, Please answer the questions – nothing less or more