Public Health Brochure

Imagine you are speaking to an audience unfamiliar with Public Health. Based on the course materials to date, create a brochure (up to 2 pages) that describes the mission, roles and responsibilities, and approaches and common terminology used in Public Health in relation to a specific topic of concern. Focus your brochure on one of the following topics: –Key affected populations –Gender Inequality –HIV Stigma and Discrimination —-Human Rights and HIV –Homophobia, Transphobia, non-Binary Phobia The goal of a public health brochure is to generate awareness or create a shift in public opinion about a social issue; in this case HIV/AIDS. A successful brochure catches the attention of the reader. It is specific and its ultimate goal is to raise awareness, change public attitudes and/or behavior. You must submit your brochure on Canvas in Week 9. For Week 10, you will convert the information into an audio or video public service announcement (PSA). As you create it your brochure, try to be as comprehensive as possible while not overwhelming your reader. The more complete this brochure is the easier it will be to convert it to a script for an audio PSA or, if you are up for a creative challenge, create a video PSA!!! Guidelines for the Brochure Your brochure should exhibit careful thought, logical progression and demonstration of Public Health. It needs to be a product that anyone can pick up and after they have reviewed it are able to understand and articulate the basic premises of Public Health. You do not have to rely completely on words! Feel free to use images and other relevant information that you feel effectively convey your point. Be aware of content or images that might encourage stigma or discriminatory practices. Use correct spelling, punctuation, and grammar. Post to the Discussion board and provide comments on projects of at least two other classmates. Effective communication is critical. Refer to the CDC Guidance, https://www.cdc.gov/healthliteracy/pdf/simply_put.pdf Links to an external site. The quality and quantity of the information you provide can either draw a person in or drive them away. Here are 7 things to consider when approaching writing: –Be concise – Only say what you need to say and no more. –Write clearly – Make sure what your write makes sense. –Be thorough- Be complete and provide your reader with the information they require. –Be accurate – No grammatical and/or factual errors. –Be coherent – Make sure there is a logical flow from point to point. –Be consistent – Spelling, punctuation, headings, bullet points, fonts. –Check your writing – Read it out loud to yourself!! –Any written assignment must be in the student’s voice. The use of lengthy quotes or lists obtained from resources are not acceptable. If you feel you need to use quotes make sure they are brief and in APA format (https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_formatting_and_style_guide/in_text_citations_the_basics.html (Links to an external site.)Links to an external site.). Instructions for PSA Based on the brochure, you will create a 45-60 second PSA (audio or visual). The PSA will address the content in the brochure, but will likely not include all the words or narrative of the brochure–you are encouraged to think about how to communicate the information in a creative and effective way toward changing attitudes and behaviors. Thing about the topics we discussed since week 5 and how they may influence both the information you wish to present and the format of its presentation. This weeks module includes a variety of information sources and examples that will help you think about your approach. You can either develop an audio or visual/video PSA. Have fun with it, be creative and unique!! It is important that you articulate fact-based information and address the content to your specific audience. Provide follow up information where your listener/viewer can go for additional information.