Marketing News Bites

You are required to find a recent article or story about marketing in a newspaper or business magazine/website (published on or after January 1st, 2019). You will produce a written report of 1 to 1.5 pages in length, font size 12 Times New Roman, double spaced. – Publication date and the source of the news article (include URL if it is an online article) Ø Headline (or title) of the news article Ø Major companies mentioned/involved in the news story Ø Short summary of the news story (what is this news story about?) The summary should not be too long (1-2 sentences will be fine) 1 mark Ø Key marketing concepts/terminologies.