Explain the origin and significance of the term sprezzatura as it applies to Italian fashion.

1. Explain the origin and significance of the term sprezzatura as it applies to Italian fashion. 2. Explain, using examples, how fashion and/or design could be used to promote awareness about social issues. 3. Select a known designer (fashion or other) and explain how he/she/they create a standard for a lifestyle (N.B.: You cannot select a designed that you already presented in class) 4. On the basis of what is publicly available on YouTube, how is the notion of “Made in Italy” portrayed? Please give examples and cite their URLs. 5. Does design/fashion have an influence on how one cultivates one’s own identity? Or does one’s own identity assign a specific meaning to the designs/fashion? 6. Describe the main characteristics of “Made in Italy” providing examples from the world of fashion and design in general. 7. You are a P.R. person for a minor Italian fashion/design company that wants to compete with major brands. Write an ad for a new product that highlights what’s unique about it.