Describe the role of music in TV advertising by providing one real example of a TV commercial
Describe the role of music in TV advertising by providing one real example of a TV commercial. we should cover the following Questions: 1. How advertisers use music in TV commercials? 2. What consumer responses advertisers try to elicit using specific types of music? 3. Select one TV commercial (provide the YouTube link) where the music dominates the ad and explain how music is used and what it is trying to achieve? 4. Describe two methods that advertisers can use to measure advertising effectiveness.
Leave a Reply
Want to join the discussion?Feel free to contribute!