Critically address a specific innovation pertaining to a hospitality and tourism offer/product/service.

Description

provide an assessment of their innovation, taking the form of annotated notes with reference to the following elements: • – Show evidence about the innovative character of the idea/product/service/concept • – Identify the type of innovation, areas and aims • – Describe and interpret its business model • – Identify criteria that enable to measure the innovation • – Address contextual challenges and give personal and critical recommendations about the innovation • – With reference to what have been learned in class, students should dress a road map that addresses the different phases of the innovation The annotated notes must be printed on plain white A4 paper. The body of the text must have the following font: Times New Roman at 12 points with “Justified” text alignment. For emphasis of certain headings, other fonts at a larger size may be used and the text should be flushed to the “Left”. The margins must be set at the default (top/bottom 2.54 cm, left/right 3.17cm). Use double spacing for the entire report except the reference list and table of contents, which are single-spaced