Chase Sapphire: Creating a Millennial Cult Brand

Chase Sapphire: Creating a Millennial Cult Brand

will upload the case to use to write this paper on. Please use the questions below as section headers so that I can clearly see you have satisfied all the requirements of the assignment. Your case analysis must address the following questions to earn full points: • What problem exists and why? • What additional information, if any, is needed to analyze this case adequately? • What are the possible solutions to the problem? • What are the consequences of each possible solution? • What decision should be made or what solution should be chosen? And what is the rationale for it? • What general ideas can be drawn from this case that might have application elsewhere? Your case analysis must be formatted as follows to earn full point: • Papers should not exceed 3 pages. (3-page limit is excluding the cover and reference sections) • Use the APA style for formatting guidelines. • If you are citing a source or quoting other people’s work, be sure to properly reference your source using the APA style. • Effective writing helps clarify ideas and communicate those ideas to others. Be organized, clear, and succinct. Grammar, punctuation, style, and spelling count. Write in American English that is appropriate to the business community.