Identifying an Attractive Market

Contact me with any questions. Sources need to be given per each variable. Justification for the “assigned weight” needs to be given.(i.e., since microwaves are not expensive, population would be an important variable, thus gaining a weight of “9”) Other sources: Coface:http://www.coface-usa.com/Economic-studies/ GlobalEDGE :http://globaledge.msu.edu (Links to an external site.)Links to an external site. Indicators for Emerging Markets:http://globaledge.msu.edu/mpi (Links to an external site.)Links to an external site. World Bank: www.worldbank.org (Links to an external site.)Links to an external site. United Nations www.un.org (Links to an external site.)Links to an external site. Central Intelligence Agency World Factbook: www.cia.gov/cia/publications/factbook Economist Country Briefings at www.economist.com/countries (Links to an external site.)Links to an external site. Transparency International:www.transparency.org For Technology level, use # of internet users per 10,000 or telecommunications per XXXXXX. That you can find easily online sometimes even in CIA Worldfact book or World Bank. For Government intervention use the Index of Economic Freedom by Heritage Foundation; it rates countries on a scale of 0 to 100 regarding their freedoms. Degree of political stability = Political risk. Look at Globaledge.msu.edu (Links to an external site.)Links to an external site. for information: https://globaledge.msu.edu/countries/ethiopia/risk (Links to an external site.)Links to an external site.