Entrepreneurial opportunity;Write a 500 words report in which you will have to analyse the TARGET SEGMENT AND ATTRACTIVENESS of a vegan cake shop called Anytime cakes. This shop is the shop you would want to open with vegan cakes. For this to happen you
Write a 500 words report in which you will have to analyse the TARGET SEGMENT AND ATTRACTIVENESS of a vegan cake shop called Anytime cakes. This shop is the shop you would want to open with vegan cakes. For this to happen you will have to analyse the target segment benefits and attractiveness. You have to source all the information, introduce DATA and the data must be up to date. You can’t use data older that 2 years ago. Also, the data must be accurate , meaning that you would have to write numbers or exact information. You can’t use vague data. Also, the segmenentation will be as follows : DEMOGRAPHIC, GEOGRAPHIC, PSYCHOGRAPHIC and BEHAVIOURAL you have to differentiate the data And remember to use up to date data, very new Also, the shop which you intend to open would be in LONDON

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